Tell Your Story. Grow Your Business.

Narrative messaging to build your brand

 

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CLIENTS

INCREASE your
REVENUE

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Do You Struggle With…

  • Little or no engagement with your website?

  • Clearly communicating what you offer?

  • Lackluster sales of your product or service?

Schedule a Call

  HLM Can Help You …

Clarify Your Message

I use a proven narrative framework to create your brand story so you stand out in a sea of marketing noise.

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Get a Site That Works

By using the right words in the right order on your website, you’ll attract your ideal customer and make it easy for them to buy from you.

Develop a Plan

With an easy-to-follow sales & marketing plan in place, you’ll have clear direction about how to grow your business.

  • "Heather has a way of starting with complex subject matter and turning it into something meaningful for each target audience. She can write about topics ranging from extremely technical to more heartfelt and emotional depending on your business objectives."

    Lori Mazeika, Director of Community Affairs, Northwestern Medicine Palos Hospital

  • "I could always count on Heather to write compelling content that helped to communicate our vision. She can quickly understand the essence of what someone wants to say, and she can create visually stunning ways to get the message across. I thoroughly appreciated the opportunity to work with her."

    Matthew Rogers, Lead Minister, First Christian Church, Warsaw, IN

  • "I have hired Heather for multiple content and copywriting projects and she is an absolute pleasure to work with. Heather is creative, a great story teller, and has an excellent work ethic. She has a talent for synthesizing a large amount of information into concise communication that tells an easy-to-read read story. I'd recommend using Heather for a brand communication or copywriting project every day and twice on Sunday!"

    Julie Ticsay, Principle, Ticsay Group

HLM Offerings

  • Starter Package

    This is the first step to clarifying your message. After a short planning session, I write your unique brand narrative. Then, I’ll show you how this story can be used on your website as well as all your marketing. Package includes:

    BrandScript Planning Session (1 hour consultation)

    Brand Messaging Playbook (delivered one week after session)

    Implementation Plan + Actionable Next Steps

    $995

  • Essential Package

    Level up your marketing and update your website with clear copy that gets results. I use your brand narrative to create a mock up of your website homepage for use with a web designer. This package includes everything in the Starter Package, plus:

    One-Liner (elevator pitch)

    Website Landing Page Mock Up (additional pages starting at $750)

    (1) 30-Minute Progress Update Call

    (1) 30-Minute Project Wrap Up Call

    $3,995

  • Writing & Consulting

    Do you need a fresh set of eyes to review your website? Looking for expert copywriting to enhance your brand? I offer the following services:

    Website Copy - write or review

    Sales Email Copy - write or review

    Lead Generating PDFs - write or review

    $250/hour

Schedule a Call

 How to work with me:

1

Schedule a Discovery Call

No pressure! During this free 30 minute call, we’ll discuss what’s not working with your current marketing and areas where your messaging can be improved.

2

Clarify Your Message

Using a proven narrative framework, I create a clear message for your brand and help you implement it throughout your marketing.

3

Grow Your Business

Focus on your business while experiencing greater customer engagement and exceptional growth!

You shouldn’t leave your marketing to chance.

Marketing can feel like gambling. You’ve laid a lot of money on the table, even though you’ve studied the odds and know they are not always in your favor. As you roll the dice with your team or agency, you hope and pray the decisions you’ve made will result in a win.

But it doesn’t have to be this way.

Let me show you how to use the right words in the right order to gain customers who are “all in” with what you have to offer!

Schedule a Call